Wednesday, July 20, 2005

Empowering the user

What Myspace means to Murdoch analyzes the acquisition of Myspace by News corporation. The power of the end- user and the inevitable triumph of user-innovation and development in information products is evident from the following quotes of Murdoch:

"Young people 'don't want to rely on a God-like figure from above to tell them what's important,' Mr Murdoch said.
'And to carry the religion analogy a bit further, they certainly don't want news presented as gospel.
'Instead, they want their news on demand, when it works for them. They want control over their media, instead of being controlled by it. They want to question, to probe, to offer a different angle.'"

So what role will news companies play after the democratization of news? Provider of publishing tools? Rating services?

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